Every Earth Day, we’re reminded that small, conscious choices can add up to big change. Whether it’s using a reusable water bottle or choosing eco-friendly products, many of us are trying to make more sustainable decisions in Australia. But did you know that even the way we welcome pets into our lives can support a greener future?
At Knose, we believe sustainability isn’t just about protecting the planet—it’s also about protecting the lives we share it with, including our beloved pets. One of the most powerful ways to do that? Pet adoption.
Here’s how pet adoption supports a more sustainable future, and why it’s a cause close to our hearts at Knose.

1. Pet adoption reduces overbreeding of pets
When you choose to adopt a pet instead of buying one from a breeder, you’re helping reduce the demand for large-scale breeding operations—some of which contribute significantly to environmental strain.
Unfortunately, irresponsible breeders often prioritise profit over welfare. Puppy farms and overbreeding facilities require high volumes of food, water, energy, and medical resources.
Adoption interrupts this cycle. By giving a home to a pet that already exists, you’re choosing compassion and conservation.
2. Pet adoption gives pets a second life
Millions of pets around the world—and thousands here in Australia—are waiting in shelters for someone to take them home. These animals are healthy, loving, and ready to be part of a family.
This April, we’re celebrating more than just Earth Day—it’s also National Greyhound Adoption Month! Once part of the dog racing industry, many are now looking for a second chance at life — and a comfy couch to call their own. Check out incredible Greyhound-focused adoption centres in your state.
Adoption is more than just rescuing a pet. It’s like “recycling with love”—giving a second life to a companion who already exists, rather than encouraging the creation of more.

3. Pet adoption is less wasteful
Adopted pets from reputable organisations often come desexed, vaccinated, and microchipped. This reduces the need for one-time medical supplies and packaging.
Plus, many are already house-trained, which saves time and unnecessary consumption of single-use training products.
At Knose, we also help you stay proactive and waste-conscious with our Pet Care Plan, which includes parasite protection delivered to your door and coverage for routine check-ups.
Subscribing to a wellness plan is a great way to keep pets healthy while reducing the environmental cost of emergency treatments.
4. Rescue organisations care for the planet
When you adopt a rescue animal, your adoption fee typically goes back into supporting the rescue group’s ongoing efforts—many of which include sustainable practices.
From repurposing donated goods to working with food recovery programs, rescue organisations make eco-conscious choices every day.
Supporting them means you’re not just helping animals—you’re backing a more sustainable business model.
Sustainable pet insurance in Australia
At Knose, we’re proud to support responsible breeders, adoption drives, events, and fundraisers that benefit rescue pets. Our mission has always been to help pets live their healthiest, happiest lives—and that starts with giving all pets a chance at life, love, and a forever home.
We’re also committed to keeping things digital, reducing paper waste with online claims, policy management, and digital communication. Because helping pets and protecting the planet should go paw in paw.

One Simple Choice, Big Impact
Adopting a pet doesn’t just change their life—it’s a choice that can make the world a better, more compassionate place for everyone. This Earth Day, we invite you to support adoption, advocate for rescue pets, and make thoughtful choices that support the future of our pets and our planet.
Whether you’re welcoming a new furry friend or supporting your local shelter, every step counts.